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Pure Skincare

Purifying cleansing gel

Face, Adults and teenagers

200 ml

Order online

Choose one of our partners to order online. You will be directed to the homepage for Etat Pur products.

Ultra-fresh, this gel transforms into a foam upon contact with water. A combination of gentle cleansing agents and copper purify the skin without stripping it.

  • Biomimetic formulation
  • Made in France
  • No artificial colouring agents
  • No mineral oil
  • No silicone
  • pH neutral for the skin
  • Tested under dermatological control
  • Vegan
  • Cleanses

    Transforms into a foam upon contact with skin. Gentle, sulphate-free cleansing agents of plant origin perfectly preserve skin’s natural hydrolipidic film, cleansing skin without drying it out.

  • Purifies

    Contains copper, which strengthens the cleansing agents’ ability to effectively eliminate impurities and excess sebum, responsible for small imperfections, especially for combination to oily skin.

Is this care suitable
for your skin?

  • When

    In the morning, to eliminate impurities and excess sebum that have accumulated on the skin during the night.

  • Where

    Apply to the face. Apply to damp skin.

  • How

    Apply a small amount to the face and massage gently with the fingertips to create a lather. Rinse thoroughly with warm water, then gently dry without rubbing.

This formula contains 99% biomimetic ingredients, which are in perfect affinity with the skin (found naturally within the skin, similar to the components naturally present in the skin or perfectly assimilable by the skin). These ingredients have a thorough cleansing effect on the skin.

They have been carefully selected for their degree of purity.

For more information on the composition of this product, click:

AQUA/WATER/EAU

What it is?

Water contained in Isodermic Water.

What’s the point?

Contributes to the Isodermic Water patent.
NAOS has designed a perfectly defined water, meeting the three fundamental criteria for physiological fluids: pH, oxidation resistance, and concentration of mineral salts.
It optimises cellular functioning and preserves the balance of healthy skin.

Components contributing to this patent: aqua/water/eau, disodium adenosine triphosphate, carnosine, laminaria digitata extract.

How do you get it?

Mineral origin.

SODIUM LAUROYL SARCOSINATE

What it is?

Fatty acid and amino acid derivative.

What’s the point?

Cleansing: removes impurities, dirt and make-up.

How do you get it?

Obtained by synthesis from fatty acid extracted from vegetable oil, and synthesised sarcosine.

COCO-BETAINE

What it is?

Fatty acid derivative.

What’s the point?

Cleansing: produces foam in contact with water and promotes cleansing.

How do you get it?

Obtained by synthesis from fatty acid extracted from vegetable oil.

SODIUM CITRATE

What it is?

Citric acid derivative.

What’s the point?

Stabilising: helps adjust the product’s pH.

How do you get it?

Component naturally found in the skin, obtained by biotechnology.
Biotechnology uses biological processes, including natural fermentation, to obtain ingredients.

SODIUM COCOYL GLUTAMATE

What it is?

Fatty alcohol and amino acid derivative.

What’s the point?

Cleansing: removes impurities, dirt and make-up.

How do you get it?

Obtained by synthesis from fatty alcohol of plant origin, and glutamic acid (biotechnology).

CITRIC ACID

What it is?

Citric acid.

What’s the point?

Stabilising: helps adjust the product’s pH.

How do you get it?

Component naturally found in the skin, obtained by biotechnology.
Biotechnology uses biological processes, including natural fermentation, to obtain ingredients.

CAPRYLOYL GLYCINE

What it is?

Lipoamino acid.

What’s the point?

Sebo-regulating: helps regulate sebum.

How do you get it?

Obtained by synthesis from fatty acid extracted from vegetable oil, and synthesised glycine.

PROPANEDIOL

What it is?

Polyol.

What’s the point?

Stabilising: contributes to the product’s homogeneity or stability.

How do you get it?

Biotechnology.
Biotechnology uses biological processes, including natural fermentation, to obtain ingredients.

FRAGRANCE (PARFUM)

What it is?

Fragrance composition.

What’s the point?

Scent & Fragrance: provides the product with olfactory sensory appeal.

How do you get it?

Combination of synthesised and plant-based odour molecules.

COPPER GLUCONATE

What it is?

Copper gluconate.

What’s the point?

Sanitising: helps purify the skin.

How do you get it?

Obtained by synthesis from copper of mineral origin, and gluconate (biotechnology).

LAMINARIA DIGITATA EXTRACT

What it is?

Brown algae extract.

What’s the point?

Contributes to the Isodermic Water patent.
NAOS has designed a perfectly defined water, meeting the three fundamental criteria for physiological fluids: pH, oxidation resistance, and concentration of mineral salts.
It optimises cellular functioning and preserves the balance of healthy skin.

Components contributing to this patent: aqua/water/eau, disodium adenosine triphosphate, carnosine, laminaria digitata extract.

How do you get it?

Laminaria algae extraction.

CARNOSINE

What it is?

Peptide.

What’s the point?

Contributes to the Isodermic Water patent.
NAOS has designed a perfectly defined water, meeting the three fundamental criteria for physiological fluids: pH, oxidation resistance, and concentration of mineral salts.
It optimises cellular functioning and preserves the balance of healthy skin.

Components contributing to this patent: aqua/water/eau, disodium adenosine triphosphate, carnosine, laminaria digitata extract.

How do you get it?

Component naturally found in the skin, obtained by synthesis.

To select an ingredient, NAOS can call on synthesis in order to:
– reconstitute a natural molecule without having to extract it from a plant and thus better respect biodiversity,
– obtain a pure, perfectly defined ingredient.

DISODIUM ADENOSINE TRIPHOSPHATE

What it is?

Nucleotide (ATP).

What’s the point?

Contributes to the Isodermic Water patent.
NAOS has designed a perfectly defined water, meeting the three fundamental criteria for physiological fluids: pH, oxidation resistance, and concentration of mineral salts.
It optimises cellular functioning and preserves the balance of healthy skin.

Components contributing to this patent: aqua/water/eau, disodium adenosine triphosphate, carnosine, laminaria digitata extract.

How do you get it?

Component naturally found in the skin, obtained by biotechnology.
Biotechnology uses biological processes, including natural fermentation, to obtain ingredients.

Of the 30,000 ingredients approved for use in cosmetics, our formulation charter only includes 150 to keep only those that respect your skin.

Find out more
  • How should I cleanse combination or oily skin without irritating it?

    It is important to cleanse oily skin twice a day, in the morning and evening, to remove impurities that can clog pores and cause spots or blackheads to appear. Avoid soap and alcohol, which aggravate the skin and can promote sebum production. Opt for gentle products and non-greasy gel textures for a mattifying result. Exfoliating once or twice a week will also help to remove dead skin cells that can contribute to blocked pores.

  • What steps can I take to better cleanse my face?

    Do not try to “strip” your skin of all oil. Instead, gently cleanse it with clean hands and apply your makeup remover and/or cleanser using small, light circular movements all over the face. The most important thing is to cleanse until your skin is completely clean and there are no marks left on the cotton pad or towel. Ensure you are cleasning in both the morning and evening to remove anything the skin has absorbed throughout the day and night.

  • Is the Purifying Cleansing Gel recommended for sensitive skin?

    The Purifying Cleansing Gel contains purifying agents, so it is not recommended for the driest and most sensitive skin. Instead, use Micellar Purifying Cleansing Water.

  • What is the difference between Pure Skincare and Pure Actives?

    Pure Skincare products do not contain any active ingredients, to take care of skin every day, without needlessly irritating it. Pure Actives offer a targeted action to treat skin problems when necessary (1 Pure Active = 1 skin issue). Healthy skin with no particular issues does not need Pure Actives.

  • How can Pure Skincare products be effective without any active ingredients?

    They are specifically formulated to give healthy skin with no particular issues what it needs, to cleanse and moisturise it while preserving its natural mechanisms. Adding in active ingredients that the skin doesn’t need can damage it. Over 98% of the ingredients in our Pure Skincare products are biomimetic (global Biomimetic© patent), for perfect affinity with the skin.

  • Do your products contain fragrances?

    Our Pure Actives do not contain fragrances, nor do some of the other care products such as the Moisturising Eye Contour Fluid, the Melting Exfoliating Gel and the Express Purifying Mask. The majority of our Pure Skincare products are very lightly scented to make them pleasant to use while being kind to skin. We carefully select our fragrances, which we create ourselves, and make sure they are free from allergens and sensitising substances.

  • What makes Pure Skincare special?

    Pure Skincare products do not contain any active ingredients, to cleanse and moisturise the skin every day. The biomimetic formulation of all Pure Skincare products is in perfect affinity with the skin so as to strengthen the natural processes without overtreating. Healthy skin with no particular issues does not need superfluous active ingredients that risk irritating it.

  • Are your products tested on animals?

    No, in accordance with the applicable European cosmetics regulations, our products and the ingredients they contain are not tested on animals. Toxicology experts have evaluated our formulas’ perfect tolerance. And, of course, our products are tested under dermatological and ophthalmological supervision if necessary.

  • Do your products contain preservatives?

    In order to protect our formulas from contamination, we use the necessary amount of natural preservatives (black radish extract, potassium sorbate or capryloyl glycine). We also use airless bottles, pumps and tubes to limit the risk of contamination, and therefore the quantity of preservatives.

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